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Thursday, January 9, 2014

Web Marketing / E-Commerce Analyst (Hauppauge, NY)

Web Marketing / E-Commerce Analyst



The Web/E-Commerce Analyst manages and serves as the expert for all online metric reporting for our Online Team via any/all online or electronic communication mediums, including but not limited to: websites, online tools, and online and offline marketing programs.  Will be responsible for helping the marketing team accurately measure and report on KPIs and to be able to make creative recommendations to the team based on findings.  



  • Responsible for all web reporting, analysis, synthesis and communication of insights for our websites.
  • Review promotional and offer results and use e-commerce knowledge to make recommendations based on what worked, what didn’t and why.
  • Manages relationship with of 3rd party analytics tool vendor, managing and monitoring tagging of websites and promotions.
  • Work closely with Business Intelligence team to sync up back-end in-house data with front end data.
  • Analyze usability and site traffic to identify shopping patterns, improve site navigation, optimize conversions, and reduce shopping cart abandonment.
  • Support development and implementation for cross channel and web only programs designed to increase traffic and sales for web channels.
  • Coordinate with other digital marketing team members in the creation & management of standard reports and ad hoc reports that provide actionable metrics. Assist marketing department with ongoing special reporting and ad-hoc analysis needs.
  • Maintain easily digestible monthly marketing reports that provide insight into consumer behavior and recommendations for enhancement.
  • Interface with the marketing team members to provide the data necessary to develop effective online marketing campaigns.

  • Current, strong experience in Marketing, E-Commerce and/or Web Analytics.
  • Bachelor’s/Master’s degree in, Business, Finance, Accounting, Statistics, Mathematics, with Marketing/E-commerce experience a plus.
  • Full knowledge of Web Analytics tools from set-up on the technical end to management such as: Omniture (preferred), Coremetrics, Google Analytics.
  • Must be highly analytical; should be able to make creative recommendations based on analytical findings.
    This is a permanent, full time position (NOT a contract). Please do not apply (or refer) unless authorized to work in the US.
    All candidates must be either US Citizens or US Permanent Residents
    All candidates MUST be local to Plainview, L.I., NY
    Please do not apply if you are not local, even if you would pay your own relocation.
    Relocation is NOT offered.

About Me

Merrick, NY, United States
Executive Recruiter with over 30 year's of experience. Currently I'm the Managing Director of BryceNet, Inc., a boutique Executive Search Firm based in Long Island, NY. The firm specializes in Information Technology, primarily in the New York Metropolitan area. I had previously been with CompuSearch/Management Recruiters (Aug 1984 - Mar 2010). While at MRI,I had been the number one Account Executive in the nation numerous times, and I wasconsistently among the top 5 Account Executives nationwide. I was the first and only Account Executive to reach 6 million dollars of production; I had also been named the #2 Account Manager for the Decade of the '90's. I had consistently lead the Woodbury office to its position as the #1 Office in the nation. Prior to that, I served 9 years in the U.S. Marine Corps. While in the Military, I received a full scholarship to college through the Marine Enlisted Commissioning Education Program. Philosophy: I will always do what is in the best interest of everyone involved. I will never try to force a situation if it not a win-win for both the employer and candidate.